Spring is here, and it’s the perfect time to make your business more bicycle-friendly! As the weather gets warmer, your customers and employees may want to get some exercise and fresh air on their commute. Show your community just how much you care about the wellness of your employees and the environment with a bike-friendly business! You can also make your business more accessible to a wider range of clientele.
Bicycle-friendly practices can make a big difference in the health of your employees, your customer reach and your reputation in the community! Here are some ways you can make your business more bicycle-friendly:
1. Provide Bike Parking
Having sufficient bike parking in front of your building is an easy way to make your business bike-friendly. Install secure, visible bicycle racks in front of your business for bikers to access easily! If you have room in your warehouse, add a designated area for bicycle storage.
2. Keep Bicycle Necessities On-Hand
Make sure your employees and customers feel safe riding their bicycles to your office or storefront by keeping an extra lock or two on hand in case they forget theirs! A tire air pump is another great purchase for your bicycle-friendly business.
3. Offer Incentives for Bicyclists
There are plenty of ways you can reward your customers and employees for choosing environmentally-friendly and healthy transportation. Incentivize bike riding by offering discounts for customers who arrive at your storefront by bike or a reward program for employees who commute by bike. Encourage your employees to participate in employee bike clubs or national events like Bike Month, Bike to Work Day or the National Bike Challenge for incentives!
4. Provide Facilities for Bikes
An extra step in making your business bicycle-friendly is providing employees access to shower facilities where they can clean up and change their clothes before heading to their workspace. You can also provide bike commuters with lockers or hooks to hang their gear in a safe place.
5. Extend Cycling Education to Employees
Schedule a free cycling training at the office for your employees to go over basic cycling safety and commuter tips! Encourage them to converse and ask questions to build up their confidence on the road, while showing them that you care about their health and safety.
